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Broadcasting Revenue for English Premier League
The English Premier League (EPL) is set to receive a £ 1.75 billion increase in central income over the next three-year cycle, marking a 17% rise due to successful global TV deals, including a six-year $560 million agreement with Jasmine International for rights in Thailand, Cambodia, and Vietnam. This deal contributes to a 27% increase in income from overseas broadcasters compared to the 2022-25 cycle and underscores the EPL’s financial dominance in international sports.
Global Broadcasting Revenue Up 27% for English Premier League Clubs
NIL Athlete to Launch Nike Sneaker
Former Jets Employee Files Copyright Claim
Sports Tourism Soars
Mark Davis to Sell 15% of Las Vegas Raiders
NFL Can Leverage a Major Court Decision
Sports Team Leaders
Partner | Los Angeles
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David Sunkin
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Brian Anderson
Sheppard Mullin's Sports Industry Team is uniquely positioned to address the complex and dynamic needs of our sports industry clientele. Our sports practice offers the expertise necessary to provide full service legal counsel to owners, teams, leagues, governing bodies, facility operators, key rights holders, advertising companies, sponsors and others involved in sports-related transactions or disputes.
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A weekly summary of the key trends and stories in sports business.
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Paige Bueckers, the projected number one pick in the 2025 WNBA draft, made history Monday morning by becoming Nike’s first NIL athlete to design and launch a player edition sneaker. Bueckers joins the growing group of women’s basketball players to have design input on Nike’s basketball shoes, including WNBA stars A’ja Wilson, Sabrina Ionescu, Jewell Loyd, and Jonquell Jones—a collaboration that not only marks a significant milestone in college athlete endorsements but also reflects the escalating commercial value and visibility of women athletes in the sports industry.
Paige Bueckers becomes First NIL Athlete to Launch Nike Player Edition Sneaker
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Jim Pons has sued the Jets and the NFL for copyright ownership and compensation over a logo he designed in 1978 but was never paid for. The logo, used extensively by the Jets, is at the center of a legal battle after Pons' copyright application was rejected due to lack of originality and allegations of fraudulent trademark registration by the Jets. Pons aims to secure a portion of the revenue from merchandise featuring the retro logo, highlighting the significant commercial value of throwback branding in today’s sports merchandising landscape.
Former Jets Employee Files Copyright Claim Over Retro Logo
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The sports tourism industry is rapidly growing, driven by increased global interest in major sporting events and the rise of experiential travel. The sports tourism industry has shown significant growth, with direct spending hitting $52.2 billion in 2023. This contributed to a total economic impact of $128 billion and supported 757,600 jobs. In 2023, the number of sports travelers in the United States. reached an all-time high of 204.9 million. One notable trend propelling this expansion is the push by major sports leagues to host pre-season and regular-season games overseas. Examples include the NFL playing in London, Germany, Mexico City, and Brazil; MLB in Seoul, Mexico City, London, and Santo Domingo; and UK/EU soccer clubs doing pre-season tours in the United States. It also emphasizes that investing in sports infrastructure—such as new stadiums, arenas, venues, public transportation, and hotels—is a crucial commercial strategy for teams, leagues, and host destinations.
For a deeper dive into sports tourism, explore these articles: MLB, NFL, European Soccer Clubs, 2023 Sports Tourism Data, Sports Tourism Growth
Sports Tourism Soars
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The ownership of the Las Vegas Raiders has been a hot topic, especially after Tom Brady's recent purchase of a minority stake. Now, owner Mark Davis is selling another 15% of the team. Egon Durban and Michael Meldman are each set to acquire 7.5% stakes. The NFL finance committee has reviewed the sale, which requires approval from 24 of the 32 NFL owners. Despite these sales, Davis will remain the controlling owner, retaining decision-making power. This is possible because the NFL now allows long-standing owners to control as little as 1% of a team. The Raiders' value has soared to $7.8 billion since moving to Las Vegas, bringing Davis significant financial gains from these transactions.
Mark Davis to Sell 15% of Las Vegas Raiders to Egon Durban and Michael Meldman
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A U.S. District Court jury ordered the National Football League to pay more than $4.7 billion in damages for antitrust violations. The ruling held that restricting negotiations over rights to broadcast teams’ out-of-market Sunday games to a single, bundled TV package violated competition laws. The lawsuit covered 2.4 million residential subscribers and 48,000 businesses in the United States who paid for out-of-market games from 2011 through 2022 on DirecTV. The plaintiffs claimed that the NFL broke antitrust laws by selling its Sunday games package at an inflated price. While the League plans to appeal the decision, the ruling could prompt changes in how rights to air games are distributed, potentially benefiting football teams and fans alike. If the ruling stands, the NFL could lose out on one big-ticket payday. But dicing up rights could spark a wider feeding frenzy. The pot for sports rights is expected to grow to $30 billion annually by 2024.
NFL Can Leverage a Major Court Decision to Boost How Teams and Fans Watch Games
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Weekly Trivia Question
Weekly Trivia Question
What teams haven't appeared in a single Super Bowl?
Weekly Trivia Question
Answer
Cleveland Browns, Detroit Lions, Houston Texans and Jacksonville Jaguars
REveal Answer
What teams haven't appeared in a single Super Bowl?
Weekly Trivia Question
In which organization are teams individually owned and belong to governing bodies which promote and relegate teams to different leagues based on performance?
Weekly Trivia Question
a. National Football League (American Football)
b. English Premier League (Soccer)
c. Major League Soccer (Soccer)
d. Serie National de Beisbol (Cuba) (Baseball)
Correct!
b. English Premier League (Soccer)
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Hide Answer
In which organization are teams individually owned and belong to governing bodies which promote and relegate teams to different leagues based on performance?
Weekly Trivia Question
a. National Football League (American Football)
b. English Premier League (Soccer)
c. Major League Soccer (Soccer)
d. Serie National de Beisbol (Cuba) (Baseball)
Correct!
b. English Premier League (Soccer)
Hide Answer
Incorrect
try Again